About this course
Why students take this
Illustrator is the difference between "I can make graphics" and "I can build a brand identity". This cohort is for designers ready to own the vector workflow — logos, icon sets, illustrations, packaging.
We don't skip the fundamentals: pen tool fluency first, then Pathfinder, then complex illustration. By week 8 you'll have a portfolio of three brand identities you actually designed.
Course modules
- Pen tool mastery — until it's muscle memory
- Logo design: research, sketch, vector, present
- Brand systems: type, colour, application, guidelines
- Illustration: characters, scenes, editorial
- Packaging + print: dielines, mockups, file delivery